New Site To Focus Entirely On Altadena, CA

360 Real Estate Group a Pasadena-based boutique real estate firm associated with Keller Williams Realty, has released a new state-of-the-art website. According to Steve Aranda, owner and principal realtor, the website was built to better highlight the services and values of the firm and its boutique approach to client service.

“360 has been reorganized to play to our strengths,” explained Aranda, who possesses a unique background as a real estate investor and former mortgage banker. “Few other real estate firms can offer the range of insights and services that we can because they lack the experience. My unique background offers a value added benefit of having an agent who understands real estate transactions from every perspective, which is valuable to a client.”

The website further outlines Aranda’s expertise as a foreclosure specialist experienced with the process of obtaining FHA loans and preparing properties to specifically satisfy FHL lenders.

As a real estate agent who is also an active investor, Aranda website outlines details of his “creative sales scenario” he calls a “Flip-Equity-Split”, whereby Aranda invests his money, expertise and design team to improve a property to its highest resale value, helping the home to sell for top dollar and enabling he and the seller to split the newly created equity.

“The equity split shows the measure of my commitment to selling these homes that have not yet been remodeled and updated, ” Aranda says. “I’m willing to share the risk, knowing there’s not much risk when I bring in my team of experts that transform a house into a home that everybody wants.”

Prominently featured is information on 15 different communities in Northeast Los Angeles and San Gabriel where Aranda has successfully closed sales on homes in the past. “I have worked with clients in such diverse neighborhoods as Atwater Village, Mt. Washington and Eagle Rock, as well as haven had success in areas like Pasadena and San Marino,” said Aranda, who describes himself as a tireless and tenacious “active” agent.

“I post my exclusive listings on the MLS, Zillow and all the typical online sites in order to properly market these homes,” said Aranda. “But I also hit the phones and the pavement, working as diligently on lower cost condos and duplexes as I do on finer, higher-end estate homes.”

Glowing client testimonials are prominently featured, as well as information on various home styles unique to the areas Aranda specializes in, such as mid-century modern homes, Spanish revival, California craftsman and bungalows, Tudor, Victorian and estate homes.

“The new website is a reflection of my own personal approach based on my unique background and experience. Real estate solutions from every angle.”


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